"Beauty is my middle name and if it has to do with it, I want to be the first person the ladies run to for help," declares Naphtalliyah Khumalo, the founder of Tarius Beautique.

This passionate entrepreneur does not only sell products/render services, she is building a community of confident women who embrace their unique beauty.

More Than Skin Deep

Khumalo's journey began with a personal love for self-care and the transformative power of feeling beautiful. Seeing herself looking beautiful from head to toe ignites a fire within her and a desire to share that feeling with others. Tarius Beautique is not about makeup or the latest trends only, it is about building confidence from the inside out.

Making a Difference

"Everyone likes to look beautiful and my business contributes by building confidence in every woman, of every age," she says. Tarius Beautique tackles the societal pressures that lead to self-doubt, by reminding women of their inherent beauty. They offer personalised services that cater to individual needs and styles, ensuring every woman feels seen and empowered.

Breaking Barriers

The beauty industry is a competitive space and Khumalo acknowledges the challenges women entrepreneurs face. Growth has been her biggest hurdle. Keeping up with trends and attracting new clients in a dynamic market requires constant innovation and unwavering belief. However, Khumalo's approach is one of resilience and patience. "I tell myself all things take time, and I learned to be patient and give it all to God," she says, 

A Message to Aspiring Women

Khumalo's advice for other female entrepreneurs is simple yet powerful: "Remember why you started. Challenges are inevitable, but they are also opportunities for growth. Embrace the journey, learn from every experience and never lose sight of your unique strengths. Be proud that you are a female entrepreneur," she concludes.

Tarius Beautique