Overview of Business

Sinotho Trading is a proudly South African, black-owned catering and projects company based in Durban, KwaZulu-Natal. Founded by Innocent and Thobile Msani, along with Scelo and Nonhle Miya, the company's name is a blend of their first names. Their combined experience in food, community service, and event management has driven the company's growth and success.

Vision and Mission:

  • Aim to be the leading event planner and service provider in KwaZulu-Natal and neighbouring provinces.
  • Commitment to excellence encapsulated in their slogan: "Sinotho Trading, Always At Your Service!!"

Business Drivers:

  • Relies on the demand for events and catering services.
  • Utilizes collective skills and market understanding to offer a unique value proposition to clients.

Business Approach:

  • Operates with an integrated quality management system central to its operations.
  • Focuses on sustainability and delivering quality outcomes, aligning with a triple bottom-line management culture.
  • Quality management is fundamental to their operational and business strategy.
Stage of Business
Startup
Industries Served
Accommodation and food service activities
Food and beverage service activities
Event catering
Food service activities of take away counters
Other food service activities
Administrative and support service activities
Office administrative, office support and other business support activities
Other business support service activities n.e.c.
Photocopying, document preparation and other specialized office support activities
Service Delivery Innovation and Innovative Services
Services to buildings and landscape activities
Combined facilities support activities
General cleaning of buildings
Other building and industrial cleaning activities
​Other service activities
Other personal service activities
Repair of computers and peripheral equipment
Country / HQ
South Africa
Funding required
Grant