Shell Lubricants is inviting South African entrepreneurs and existing businesses to become part of its distribution and workshop network, providing access to world-class Shell lubricants, alongside support intended to strengthen business operations, customer growth and product marketing.
The programme offers different participation pathways depending on the applicant's business:
- Powershop Programme – designed to empower local entrepreneurs in township and rural areas by providing access to Shell lubricants and supporting the establishment of a Shell Powershop.
- Motor Spares Programme – aimed at existing motor spares outlets operating in the aftermarket parts sector.
- Independent Workshop Programme – aimed at existing independent workshops seeking to strengthen their product and service offering.
The broader Shell Lubricants distribution network programme provides participating businesses with support in areas including product marketing, training and rewards, customer growth and management support.
Programme Options
Powershop
The Shell Powershop programme is aimed at local entrepreneurs in township and rural areas and is intended to provide access to Shell lubricants.
Expressions of Interest for the Powershop Programme are accepted from:
6 August 2026 – 4 September 2026
Motor Spares
The Motor Spares programme supports existing motor spares outlets in the aftermarket parts sector, giving businesses access to Shell Lubricants products.
The information provided does not state a separate closing date for this programme.
Independent Workshops
The Independent Workshop programme is aimed at existing independent workshops, helping them provide customers with improved product and service offerings through access to Shell Lubricants.
The information provided does not state a separate closing date for this programme.
Benefits of the Programme
Participating businesses can gain access to support including:
- Product Marketing Support
- Training and Rewards
- Customer Growth Support
- Management Support
- Access to Shell Lubricants products and the Shell network.
The specific support available may depend on the programme selected.
Powershop Eligibility
Applicants for the Powershop programme must:
- Be 18 years or older.
- Be a South African citizen.
- Reside in South Africa.
- Be located in a township or rural area within South Africa.
- Have previous entrepreneurial experience.
- Have approved access to land or space for the container.
Independent Workshop / Workshop Makeover Eligibility
Applicants must:
- Be 18 years or older.
- Be a South African citizen.
- Operate their business within South African borders.
- Have their spare shop/workshop located in a high-traffic area within a township or rural area.
- Have a business that has been operating for a minimum of one year.
Important Application Rules
Applicants should take note of the following:
- Apply only once. Multiple applications will not increase the chances of acceptance.
- Applicants should apply for only one Shell programme.
- After submitting an application, applicants should look out for an email from Shell within three working days.
- Applicants should also check their junk/spam folder for communication from Shell.
Country
South Africa
This opportunity is specifically targeted at South African citizens and businesses operating within South Africa.
Target Applicants
The opportunity is relevant to:
- Township and rural entrepreneurs.
- Motor spares businesses.
- Independent workshops.
- Entrepreneurs with experience in the automotive aftermarket.
- Existing businesses seeking access to Shell Lubricants products and business support.
Geographic Focus
The programme specifically targets businesses and entrepreneurs operating in South African township and rural areas, particularly for the Powershop and Independent Workshop pathways.
Application Process
Applicants should select one Shell programme that matches their business or intended participation and submit an Expression of Interest/application through Shell's application process.
For the Powershop programme, Expressions of Interest are accepted from 6 August to 4 September 2026.
Following submission, applicants should expect communication from Shell within three working days.
Selection Criteria
The information provided gives minimum eligibility criteria, but does not provide a detailed scoring or weighted assessment framework.
Applicants should therefore demonstrate that they meet the relevant programme requirements, particularly:
- Appropriate South African citizenship/residency.
- Location in a qualifying township or rural area where applicable.
- Existing entrepreneurial or business experience.
- Appropriate business operating history for the workshop pathway.
- Access to suitable land/space where required.
Key Date
Application period:
6 August – 4 September 2026
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